The 10 Most Popular Designer Bags Ever

Every season, new handbag trends make their way into the street style world, and each season, we eagerly scout said accessories. Right now, there are some unique styles trending that are sure to liven up your look in an instant and have serious street-style star backing. Sometimes, though, it’s the classic designer handbags you simply can’t say no to because they are just that—classic.

If you’re unsure about which luxury piece to splurge on, consider turning to the most popular designer bags ever. It’s no easy feat to earn such a title, and though many come attached with a pretty big price tag, they’re worth the splurge and deserve a spot in your collection. They’ve been the most sought-after year after year (just take a look at the street-style stars as proof), and they’ll continue to be a great pick for seasons to come. Ready to see our roundup of the 10 most popular designer bags based on our street style research? Read on to see and shop them below.

  1. The Birkin Bag

Named after Jane Birkin, this bag has been coveted since its inception in 1984. The BBC revealed how it came to be: “Its existence was a happy accident, borne out of an exchange between Birkin and former Hermès chief executive Jean-Louis Dumas on an Air France flight from Paris to London in the early ’80s,” the BBC wrote.

  1. The Chanel Classic Flap

Nothing says luxury like a Chanel bag. Quilted designs have been an integral part of the brand’s history since Coco Chanel herself designed this bag in 1955. Sleek and simple yet totally elegant, it’s no wonder why it’s still selling like crazy. It doesn’t hurt that everyone from Anna Wintour to Beyoncé owns one.

  1. The Louis Vuitton Neverfull Tote

This Louis Vuitton bag is popular because of its unmistakable LV logo and practical shape. The Neverfull bag, which launched in 2007 to great fanfare, arguably paved the way for the designer logo craze that is still going strong.

  1. The Gucci Jackie Bag

A handbag roundup is not complete without mentioning Gucci. The Jackie 1961 bag, named after former First Lady and style icon Jackie Kennedy Onassis, is back on the rise as vintage, retro silhouettes are all the rage. Gucci is also extremely recognizable and is closely associated with Italian luxury.

  1. The Celine Triomphe shoulder Bag

We’ll go ahead and say it: This may be the best Celine bag to come from Heidi Slimane’s tenure at the fashion house. The interlocked motif comes from chains surrounding Paris’ iconic Arc de Triomphe and is a fan favorite among the fashion crowd.

  1. The Dior Saddle Bag

Dior’s version first Saddle Bag debuted in 1999 when John Galliano was still at the helm of the house, and its high resale value is proof that it’s still coveted today. Rosie Huntington-Whiteley and Rihanna are among the celebrities who own this chic style.

  1. The Loewe Puzzle Bag

While Chanel and Louis Vuitton bags are recognizable to the masses, Loewe bags are a bit more niche for fashion girls in the know—making them all the more desirable for discerning customers.

  1. The Bottega Veneta Jodie Tote

While Bottega Veneta’s Jodie knotted intrecciato leather tote. Released in 2021, Bottega Veneta’s Jodie knotted intrecciato leather tote has cemented itself as a must-have bag. While this bag is comparably “newer” than the other styles in this list, it will indeed be a popular choice for years to come.

  1. The Chloé Faye Bag

Don’t forget about Chloé! The iconic French house has produced its fair share of It bags over the years, but the Faye bag has retained a particularly impressive resale value.

  1. The Fendi Baguette

Last but not least, it’s the bag everyone dreams of: the Fendi Baguette. Since its initial release in 1997, this bag has cemented itself into pop culture and can be found in closets everywhere.